Another great item lent to us to digitize by my good friend Kent Butterworth… This time it’s a British newsstand comic from March 28th, 1964 featuring the Hanna-Barbera Characters…
The interesting thing about this piece isn’t so much the quality of the artwork… it’s pretty generic… it’s the quantity of it. I eliminated a few pages of puzzles, games and stories, but the majority of the sheets are devoted to large, full-page comic stories. You would never see such a generous collection of comics in a publication that sells for as little as this today. But there is wisdom behind the generosity… The best way to get kids to watch the Huckleberry Hound Show (and buy Kelloggs cereal) is to engage them with the characters and situations. What better way to do that than a loss-leader newsstand comic?
Stephen Worth
Director
Animation Resources
This posting is part of the online Encyclopedia of Cartooning under the subject heading, Animation.
This posting is part of the online Encyclopedia of Cartooning under the subject heading, Comic Books.
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